Massimo Duroni, an ecodesigner sui generis, shows us what precisely it is an ecodesigner does: after taking apart some chairs, he examines the composition and materials, evaluating whether or not the design is ecologically sound: use of recyclable materials to reduce the environmental impact. Commissioned by the "Leonardo da Vinci" National Museum of Science and Technology, Milan, the film addresses the infrequently asked question about what goes into the design of everyday objects.
La bottega del progettista
Localized Title
[The designer's workshop]
Genre
Documentary
Country
Italy
Year
2007
Duration
7'
Production Companies
Museo Nazionale della Scienza e della Tecnologia "Leonardo Da Vinci"
Languages
Italian
Director's Notes
Director's Notes
«The film's style is "incorrect", in that it was made using a fixed camera and "dirty" editing cuts. But this was not by chance. The purpose was to capture young people's attention in the often noisy and crowded spaces of a museum. Visitors notice and say, "Hey! There's something wrong." In this way, it attracts them, so they stop and watch the projection till the end».
Sostenibility
Sostenibility
The goal of numerous environmental struggles, now part of the UN Agenda, has been diminished and outlined in its multiple, potential areas of implementation: development, economy, food, agriculture, fishing, transportation, tourism...
Food on Film project
Partners
In collaboration with
Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the Creative Europe Media Program. Neither the European Union nor the granting authority can be held responsible for them.