Juice of Life
Directed by
The life of the Valli Unite farming community carries on all year long. Through interviews with its protagonists and scenes of their everyday existence, the spectator gets to know the cooperative, its philosophy, its history and its projects for the future. In the course of a year, they witness all the various activities: harvesting, butchering, collecting honey and selling at the market.
When most farmers were heading to big cities in pursuit of a better life, they stayed behind. When corporations like Monsanto began using pesticides in the fields, they never stopped growing crops traditionally. When other agricultural projects were closing down, they resisted and continued growing, at least internally. In a periodin which concepts such as degrowth, zero kilometers, sustainable consumption and agriculture still didn’t exist, three Northern Italian farmers, Ottavio, Cesare and Enrico, inadvertently created a new economic model. Paradoxically, many of the youngsters who had emigrated to the town are now turning back and returning to the countryside in search of a better life. Silvia, Alessandro, Giulio, Elisabeth and Matteo are just some of the people who continue to write the story of this special place, Valli Unite.
A place where nothing changes but every day is different.
A place which is growing at odds with degrowth.
A place that fights conflict.
A place that changes the world but not people, in which everything stops turning without stopping.
A place in which time flies but the hours never go by.
A place which is smaller on the outside every day, but bigger on the inside
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Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the Creative Europe Media Program. Neither the European Union nor the granting authority can be held responsible for them.